Inside APAC’s malvertising ecosystem: How scams spread through social media ads

Bitdefender Labs has uncovered a large-scale malvertising ecosystem operating across APAC, where scam campaigns are distributed through paid advertising on Meta platforms and quickly generate massive reach.

Key takeaways

* Bitdefender Labs identified 12,000 scam campaigns across 13 APAC countries
* These campaigns generated more than 400,000 ad sightings through paid ads on Meta platforms
* Health and finance are the leading scam categories, together accounting for 37.3% of all campaigns